The Marketing and Communications Manager is responsible for developing and implementing strategic marketing and communications initiatives that strengthen the organisation’s brand, enhance its visibility, and support its overall objectives. The role leads internal and external communications, digital marketing, content development, media relations, and stakeholder engagement while ensuring consistent and effective messaging across all communication channels.
The successful candidate will combine strong strategic thinking with excellent writing, relationship management, and project management skills. They will work closely with senior leadership and internal teams to identify communication opportunities, promote organisational programmes and achievements, and build meaningful engagement with key audiences.
- Create and commission high-quality content that brings our research, publications, programmes, events and people to life.
- Lead the implementation and development of the Institute’s digital communications strategy.
- Strengthen our website and digital presence, ensuring content is engaging, accessible, accurate and audience-focused.
- Improve SEO performance and grow engagement and reach across social media and other digital channels.
- Find creative ways to communicate complex academic and intellectual ideas to specialist and wider public audiences.
- Promote the work of our academic staff, researchers and visiting scholars, as well as the Institute’s programmes, publications and events.
- Maintain a strong and consistent institutional voice and brand across communications.
- Use analytics and audience insights to evaluate performance, identify opportunities and continually improve our communications.
- Manage relationships with external agencies, designers, suppliers and partners as required.
- Build strong working relationships with colleagues in London and across Aga Khan University, including teams in Pakistan and East Africa.
- Proactively identify new opportunities to increase the Institute’s visibility, reach and influence.